Linking Sales Training to Business Results: The Three C’s of Success

9 January 2015

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For years, the Holy Grail of training has been the ability to go beyond information delivery and simple skills assessment to identify a direct, positive impact on business results. Sales managers in particular are frequent victims, frustrated by their inability to associate training investments to sales performance and new revenue acquisition.

Join SMA and Qstream for this interactive webinar to learn how to apply predictive analytics to training outcomes and help teams connect sales metrics such as engagement, performance and content proficiency to actual business results.

We'll explore how the 3 C's (coaching, confidence and correlation to sales performance) can help you successfully transform real-time training program data into executive insights that managers love.

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