Current Research Projects

Salesperson Retention and Turnover


Sales positions are notoriously tricky to recruit for, and high performing salespeople challenging to retain. This research investigates sales force practices in hiring, onboarding, and retaining key performers. It identifies root causes of salesperson churn, methods used by organizations to retain salespeople, and the impact of these strategies on sales force and firm results.

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Best Companies for Sales

Will your sales organization be on the list of the 2017 Best Companies for Sales?

The Sales Management Association and GrowthPlay have partnered to conduct the first annual “Best Companies for Sales” research initiative. 

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