Case Study - Territory Optimization: A Critical Component to Manheim’s Sales Strategy Evolution


As North America’s leading provider of vehicle remarketing services, Manheim connects buyers and sellers to an extensive wholesale vehicle marketplace and auction network. Its 18,000 employees enable Manheim to register about 8 million used vehicles per year, facilitate transactions representing nearly $57 billion in value, and generate annual revenues of more than $2.6 billion.


Managing the firm’s sales force requires coordinating(...)

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