Drawing from their ground-breaking book Cracking the Sales Management Code (published September 2011 by McGraw Hill), Vantage Point Performance's Jason Jordan reveals the secrets to measuring and managing sales results.
Based on extensive research, their conclusions provide a breakthrough method for making metrics-based sales management simpler and more effective. In this keynote session, Jason explains how to use the three most important metrics -- business results, sales objectives, and sales processes -- to align sales tactics with organizational strategy. They'll discuss how sales organizations should train, equip, and coach salespeople for optimal performance, and make a compelling case for while sales leadership should invest in front-line sales management.
