Implementing Incentive Compensation Changes - Part Two of a Three Part Sales Planning Series

Chad Albrecht, Drew Olmsted

 

Though not all firms radically redesign incentive compensation plans each year, many make changes intended to drive significant behavior changes and shifts in sales force focus. This session, the second in a three part series on sales planning, details how to ensure incentive compensation plan changes align with business goals, incentivize the right behavior, and are implemented effectively.

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