Mastering Sales Force Change


Implementing sales organization change is notoriously difficult. Yet sales organizations are frequently faced with circumstances that require large-scale change initiatives. How do successful firms drive change in the sales organization? This webcast reviews critical success factors associated with four common sales change initiatives: launching new offerings, entering new markets, changing sales methodology or process, and transformative change that combines multiple ini(...)

Login, or become a Sales Management Association member to access more of this content. Join here.