Research Update: Sales Manager Training

Bob Kelly, Mike Kunkle, Michelle Vazzana

 

Join us for our latest research insights on sales manager training. The ROI for sales manager training is driven by higher productivity and better retention. In this research initiative we are identifying sales manager training practices in business-to-business firms, and the development activities considered most effective for sales managers.

 

This research analyzes how the mix of approaches are changing, which development approaches yield the(...)

Author(s)

Login, or become a Sales Management Association member to access more of this content. Join here.