Sales Performance Management Series Webinar 1: Account Segmentation and Scoring

Rowan Tonkin, Tony Yeung

PDFDownload PDF

We kickoff a five-part series on sales performance management fundamentals with a webcast on account segmentation and lead scoring by Rowan Tonkin from Anaplan and Tony Yeung from Zs Associates.

This topic focuses on aligning sales coverage with marketing strategy, and touches on account reassignments, an often problematic issue that can be disruptive for customers and distressing to salespeople.