Social Media and Sales Management

Social media is changing how buyers buy, how sellers sell, and how buyers and sellers interact. This webcast explores how sales forces are harnessing social media to gain better customer insights, secure access to difficult-to-reach buyers, and foster collaborative relationships with partners. Presented by Gerry Moran, head of social media at SAP in North America. This webcast is made possible in part through underwriting support from InsideView.

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