Sales Messaging: Managing Quality, Consistency, and Effectiveness

12 July 2016

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Sales organizations with predictable, profitable revenue growth are defined by consistency in process, messaging, and execution. This webcast focused on how high performing firms establish consistent practices in these three areas.

Using case study examples and best practice management approaches, presenters detailed how to develop effective sales messages, link them to process steps, and ensure their effective delivery by the sales organization.

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