SMA's Sales Operations Advisory Board: Observations, Research on Critical Priorities for Sales Ops
The Sales Management Association's Sales Operations Advisory Board, a panel of senior sales operations practitioners, academics, and thought-leaders, observes that a small number of issues represent critical priorities for sales operations. The Board's guidance shapes the Sales Management Association's focus and research in specific content areas for the benefit of our members. (Similar boards focused in sales compensation and sales leadership development provide direction in t(...)
