Decades ago, CRM’s launch heralded a new era of technology enabled sales management. Its promised capabilities, at the time often oversold and under-realized, are now assumed in most organizations. Today’s sales technology presents similarly transformative possibilities. However, with ever-changing trends in sales automation, sales performance, and now artificial intelligence, it’s a challenge to keep up let alone determine what and how to implement solutions that give your organization a competitive advantage.
This webcast helps make sense of new approaches beyond traditional CRM that are empowering sales reps to be more efficient and sales managers to be more informed and responsive. Presenters will focus on business intelligence and analytics capabilities that are reshaping sales.