Do your sales people have difficulty obtaining and engaging in conversations with senior customer executives? Do they have trouble identifying cross-selling opportunities? Do they talk about your product or service offering too early in the customer's buying process? Do they struggle to present a compelling value proposition to customers If...Read more
Sales operations is an emerging management discipline in firms with a strong focus on sales force productivity. Leveraging an array of support initiatives, sales operations boosts sales force productivity through technology, process improvement, reporting, and training. The Sales Management Association believes sales management is thinking more strategically about sales operations...Read more
Win/loss analysis helps sales management improve win ratios, direct sales coaching efforts, and enhance competitive advantage. Properly implemented, win/loss analysis is a process-based discipline that involves contacting customers, sellers, and support resources after a particular sales opportunity has been dispositioned and determining what was done well, what could be done...Read more
Recessions force firms to reduce expense, headcount, and capital spending in the scramble to adapt their cost structures to lower demand. As revenue-producing resources, sales forces are caught in the middle – they’re expected to retain and grow business in a more difficult climate with less support. How should sales...Read more

Become a member

Become a member