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AI’s Impact on the Sales Force: Separating Fact From Fiction

Session Description

4:20 pm to 5:10 pm / Tue 7 Jun

Location: Theater

Developments in artificial intelligence follow in quick succession. But how can sales executives leverage this novel technology to make better decisions and build a competitive advantage?

This talk will discuss what artificial intelligence actually is, how it works, and how far technology has progressed already. We will then look at best practice use cases from sales organizations and discuss implementation challenges.

Session speakers

Johannes Habel

Associate Professor at University of Houston, C.T. Bauer College of Business

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