Presentation Bank • Strategy & Planning

Linking Sales Execution With the Business Plan

November 09, 2010

Most corporate business plans are clear on the sales organization’s performance objectives; that is, they tell us “how much” the sales organization is required to produce. What’s often missing: the “how?” In this Sales Management Association webcast, we re

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Research • Sales Force Roles

Sales Force Job Descriptions Library

July 29, 2008

TheSales Management Association has added new jobdescriptions to its salesforce job descriptions library. Each job description includes detailedjob responsibilities, accountabilities and performance measures,organizational alignment, and suggested qualifications. Our members find these j

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Research • Sales Compensation

Sales Compensation Plan Design Resources

September 30, 2008

New Compensation Plan Templates Added to Our Library

The Sales Management Association’s sales compensation resources include our library of pay plan templates, viewable here .  Each plan is presented in a downloadable spreadsheet template, which members can use to adapt a selected pay plan design to a sales position’s spe

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management tool

Management Tool • Strategy & Planning, Sales Meetings

Annual Sales Meeting Toolkit

November 17, 2014

  The annual sales meeting is an important event to set the tone for the year with your sales teams. It is the perfect time to communicate strategy, set priorities, and generate excitement for the year. We have organized a toolkit to help you get started.

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Research • Coaching

Conquering the Competition: New Strategies for an Age-Old Problem

April 03, 2012

Competition remains one of the most pressing challenges facing sales organizations. And perhaps more concerning, competition is increasing versus years past. In fact, 85 percent of global executives surveyed by McKinsey & Company describe their business environment as more competitive than it

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conference archivesThis resource is only available for Archive Eligible members

Conference Archives • Strategy & Planning, Sales Operations, Analytics

Analytics for Measuring Sales Force Effectiveness

October 19, 2011

How do sales leaders know if their sales teams are effective? What measures provide the most accurate insight? Common measures of “effectiveness” include the sales force’s ability to achieve goals set by management; their production of sales revenue, profit, or volume; or their

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Research • Sales Force Roles, Selling Effectiveness, Sales Training

Sales and Sales Management Competencies

November 22, 2008

Designing, Implementing, and Maintaining Competency-Based Management Programs for the Sales Organization

Many organizations use competency-based management programs as an over-arching framework for managing talent.  Competency-based management programs did not originate in the sales force, nor is their application unique to sales management.  Using competency-based programs in managin

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academic research

Academic Research • Sales Compensation, Sales Operations, Sales Performance Management

Breaking the Sales Force Incentive Addiction: A Balanced Approach to Sales Force Effectiveness

June 12, 2012

Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer

Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer   Dating back more than a century, companies have used incentives such as commissions and bonuses to motivate anddirect the activities of salespeople. Today, sales force incentives comprise a large portion of sales force pay

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local chapter meeting

Local Chapter Meeting • Coaching, Sales Compensation, Sales Performance Management

Motivating the Sales Force

February 17, 2012

What's Working for Sales Leadership?

We're addressing this sales management effectiveness topic in upcoming chapter meetings. Learn more about SMA’s Local Chapters by signing up to attend a meeting (or consider helping us start a chapter!). What makes a motivated sales force? What role do sales leaders play in creating

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management tool

Management Tool • Strategy & Planning

Strategic Sales Plan - A Suggested Format

February 01, 2011

Planning is a critical discipline for sales leadership, and fundamental to success at every level in the sales organization. Effective sales plans analyze past performance, reveal coherent strategy, clarify sales objectives, and detail actionable steps required to achieve goals. This suggested st

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