About our Underwriters

The Sales Management Association’s underwriters provide financial, content, or media support to our global community of sales leadership and support professionals.

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Become an underwriter and support the only global, cross-industry association focused on sales management and sales operations. Learn about our audience here. Request additional information about underwriting programs by emailing support@salesmanagement.org.

Axiom provides sales teams with a proven sales methodology, an industry-best coaching framework, and client-branded and customized learning content. Axiom also provides a unique software solution that equips managers to leverage these offerings to embed learning into the normal sales cadence.

Axiom’s continuous learning approach routinely outperforms traditional sales training, delivering up to four times greater proficiency and adoption, higher closing ratios, better margins, happier customers, lower stress, and higher team morale.

The Blue Horizons Group (BHG) is a team of industry experts helping clients achieve excellence in sales performance management. BHG’s services and solutions focus on quality outcomes and optimizing clients’ SPM investments; they include solution implementation, health assessments, managed services, and expert advisory. BHG’s holistic approach to client success addresses systems, processes, user experience, and adoption, combined with closely aligning solutions with clients’ unique business issues and objectives.


Conquer makes sellers more efficient and effective by delivering best-in-class omnichannel communications, AI enhanced engagements, and automated sales activity reporting and follow up. Conquer delivers all this inside your existing CRM, enabling more connections and effective conversations with less effort, and improved results.

Backed by over 15 years of engineering, Conquer is trusted by enterprise organizations such as ADP, Waste Management, and hibu.

eSpatial helps businesses transform sales productivity through mapping software. We pair advanced territory re-alignment tools with geographic data analysis. Together, these tools help you optimize your sales resources, resulting in higher revenue and lower costs. eSpatial has been helping businesses better understand their market and customers since it launched in 1997, and now works with major brands like FedEx, Henkel, Coca-Cola and more.


Xactly empowers companies of all sizes to incent right. For years great business leaders have recognized that sales compensation is one of the prime motivators for a company’s success. The right plans can increase profits, control expenses and drive consistent quarter-over-quarter results.

Unfortunately, due to the high costs associated with automating sales compensation, only the world’s largest sales organizations have been able to realize the benefits. For the vast majority of companies the cost to acquire traditional enterprise applications is impractical. These offerings are characterized by large up-front software license and maintenance fees, costly hardware, unpredictable implementations and complex upgrades.

Xactly enables companies to easily and affordably design, implement, manage, audit and communicate sales compensation programs. By providing more effective plans and better visibility, Xactly clients can dramatically improve sales performance.

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