Social media is completely changing the way businesses interact, with profound implications for sales management. As LinkedIn, Facebook, Twitter, and other platforms reshape buyer-seller communication, sales management's role has also been redrawn. In this Sales Management Association webcast, we examine emerging social media trends, define social media's impact on B2B sales management, and review the implications for sales leadership.
Presenters
- Scott Druckenmiller, Director CRM Solution Management, SAP
- Ralf VonSosen, Vice President of Marketing, InsideView
- Damian Wisniewski, Sales Manager, LinkedIn