While top performing salespeople are key for any successful sales organization, great sales managers can be worth even more. First-line sales managers are the critical link between front-line salespeople, customers, and the company, making them pivotal in sales force success.
Sales managers are truly the force behind the force. Yet too many organizations under invest in sales management. This session explores how companies can turn mediocre sales manager team into a great one, and how firms can leverage the power of exceptional sales management to the benefit of people, customers, and the business itself.