Assessing Sales Compensation Plan Effectiveness

July 16, 2024 | 2:00 PM - 3:00 PM Eastern US Time | Open session | Webcast

Firms expect to accomplish a lot with sales compensation  —  from attracting and retaining top sales talent, to motivating the right sales behaviors and activities, to aligning sales force investments with the firm’s strategic goals. How do they measure success against these varied objectives, and assess the return on their substantial investments in sales compensation?

In this webcast we consider measures and frameworks for defining sales compensation effectiveness, and review how leading firms employ these approaches.

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