Resources

Selling Innovation: How Research is Re-Shaping New Product Selling

9 October 2013

FILED UNDER:

Sales Force Roles,
Sales Process Management,
Selling Effectiveness

...

You must be a member to access to this resource. Please log in, or consider becoming a member, or contact Member Services for assistance.
Upgrade your membership

1 Contributor

Michael Ahearne

Professor of Marketing and Executive Director
Sales Excellence Institute, University of Houston

Become a member

Underwriters Learn more

Selling Innovation: How Research is Re-Shaping New Product Selling

More Resources

Become a member

Follow Us