Workshop: Sales Talent Assessment: When, Where, and Why You Should Use a Structured Approach

26 October 2016


“Will” and “skill:” two ingredients essential for a successful salesperson. Innovations over the past decade help managers drive and measure “will,”but fewer tools offer insight into “skill.”

Often sales candidate selection is left to inexperienced field sales managers poorly-equipped to assess talent or hire effectively. This workshop details a business case for using a new generation of sales talent assessment tools, reveals the characteristics of a good assessment methodology, and reviews research that offers insight into key personality traits of effective hunters and farmers.

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