End customers are changing how they buy. As a result, they create a market mandate for vendors to change the way they sell, and to reflect an "outside-in" approach to structuring sales coverage, all the way down to the direct territory and partner sales rep level.
In this webcast Rich Blakeman, author of The Hybrid Sales Channel, offers new perspectives on igniting organic growth without adding resources -- by aligning direct and indirect resources in a breakthrough hybrid model.