Disciplined processes are the hallmark of highly-productive sales organizations. But salespeople don't follow sales process guidelines unless they're effectively implemented and well supported. This webcast details Informatica's experience implementing a new sales methodology and their successful efforts to drive sales process adoption.
Presented by Informatica's Julie Rhodes, Director of Sales performance, the session highlights the use of consistent terminology, playbook-style suggestions for salespeople, and coaching support tools for management, all organized around a platform that salespeople and managers found compelling to use, and which drove high adoption. Informatica's outcomes include improved win rates, larger deals, and higher salesperson productivity.
