Is your sales team prepared to execute on your 2012 strategy? Strategy execution across a large sales organization requires tight alignment across six dimensions, including:
- Strategy: Linking sales strategy to business strategy, and
- Talent: Equipping sales leaders and professionals with strategy specific selling skills
Strategy and Talent, while important, are just two of the elements of a successful sales force. This webinar will identify all six essentials of sales success, and help you apply the framework to your team.
To further bring the six essentials framework to life, Christine Nester of Fifth Third Bancorp will share the specific tactics they used in executing their sales strategy, with impressive results.
Join us on this webinar as we outline what really works. Topics include:
- The Six Essentials of Sales Force Effectiveness – what they are, why they are critical, and how to know if your sales team has them (or not)
- Tips to identify and shore up vulnerabilities in your team
- Case example: How one company implemented a customer-focused strategy across business units
Speakers:
- Jeffrey Baker, Vice President and Practice Leader - Sales Effectiveness, The Forum Corporation
- Christine Nester, VP, Director of Performance Consulting, Fifth Third Bancorp
