More data is not the problem, it's what to do with the data we already have. With so much data available to support sales management decisions, why isn't it getting easier to make data-based decisions? This session addresses how to extract meaning from your organization's volumes of customer management data to create high-value outcomes. Areas of focus include: identifying the most meaningful data, better leveraging data to benefit multiple roles, and benefiting from the latest technology. Participants will leave with a plan to better use and merchandise information for the benefit of your sales organization.
Key session outcomes:
- Prioritize sales activities that will produce measurable results
- Identify coaching opportunities to increase sales velocity
- Improve your ability to more quickly analyze sales data.
