Sales Performance Management (SPM) software solutions promise to enhance essential sales management activities, and interest in these solutions is surging. How are practitioners using SPM, and are they realizing value from SPM investments?
This panel examines the impact of SPM from the perspective of practitioners and solution providers. Topics include: discussing why firms are adopting SPM systems, SPM's benefits and limitations, best practices in SPM usage, and the key value and ROI drivers for firms considering implementing or upgrading SPM systems.
