University of Houston’s Bauer College of Business to host 2022 Sales Force Productivity Conference

15 March 2022


University of Houston’s Bauer College of Business will host the Sales Management Association’s Sales Force Productivity Conference, June 7-8, 2022. The conference is considered the premier event for sales force effectiveness professionals.

The Sales Force Productivity Conference will address a wide range of topics relevant to effective sales organization governance, including sales force strategy and planning, sales organization design, sales performance management, salesperson hiring, development, and retention, incentives, training, sales analytics, and more.

Speakers include practitioners from leading firms, academics (including several from the Bauer College of Business), and commercial solution providers.

The conference, previously held annually in Atlanta, is resuming in-person meetings for the first time since 2019. Virtual editions of the conference were held in 2020 and 2021 due to the COVID-19 pandemic.

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