Research First Look – Optimizing Salesperson Assignments and Territory Design

November 14, 2023 | 2:00 PM - 3:00 PM Eastern US Time | Webcast

Join us for a first look at recently concluded Sales Management Association research on management practices related to territory design and optimization.

Research findings identify how organizations assign salesperson responsibilities for prospects, customers, and geographies. The research also quantifies management’s satisfaction with current approaches, emerging trends in territory planning, and best practice approaches for optimizing salesperson assignments.

Registration for this session is open to members at the Associate level or higher who participate in this research initiative. Earn Associate membership by completing the research survey here: SMA research on Optimizing Salesperson Assignments and Territory Design.


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