Optimizing the Sales Machine

16 November 2012


The volume, variety, and velocity of sales and marketing data that executives sift through on a daily basis is overwhelming. Pipeline. Deal Size. Win rates. Lead conversion. Social media sentiment. The data points available for consumption are endless.


Join Domo Senior Director of Enterprise Solutions Chris Wintermeyer and Tom Knight, Founder and COO at Evergreen Growth Advisors for a webcast focused on key metrics, best practices and emerging technologies that enable sales leaders to measure and optimize the sales machine.


We discuss how introducing the right metrics can dramatically improve quota attainment and add an much-desired element of predictability and clarity to the often-murky sales process. Attendees learn why they may want to reconsider what information they're tracking, what tools they're using, and how best to leverage the data they collect.

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