The Sales Management Association's Sales Operations Advisory Board, a panel of senior sales operations practitioners, academics, and thought-leaders, observes that a small number of issues represent critical priorities for sales operations. The Board's guidance shapes the Sales Management Association's focus and research in specific content areas for the benefit of...Read more
The Great Recession that followed the 2008 –’09 economic collapse forced many firms to reduce selling expense in the face of declining demand. As recovery dawns, some sales leaders question if their sales organizations have the capacity to fully exploit future growth opportunity. It would appear that with fewer sales...Read more

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