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Many sales forces are plagued with issues that limit effectiveness. New research from more than 1,000 sales leaders and salespeople suggests that these problems are routinely misdiagnosed or overlooked, often hiding in plain sight. The research offers new strategies for identifying sales force effectiveness issues, diagnosing their root cause, and...Read more
As strategic as revenue generation is to the firm, the sales organizations charged with doing it are often not strategic at all. They are more likely to concentrate on tactics and execution, often to the exclusion of planning and strategic decision-making. This is most apparent when sales organizations implement significant...Read more
Experienced sales leaders often voice the opinion that sales training simply doesn't work, because it fails to produce lasting behavior change. But the evidence suggests the problem isn't the training, it's what happens after. Training prepares learners for improvement, but that improvement can't be achieved without deliberate practice. In nearly...Read more
Join us on this webcast for a first look at recently concluded research on managing sales organization strategy. Implementing changes in sales strategy requires a broad set of corporate and managerial capabilities. These include assessing market demand, setting achievable performance objectives, providing clear guidance to the sales force, identifying the...Read more
Join us at University of Houston's Bauer College of Business for a forum on AI enabled sales organizations. This event features lunch, networking, and informative talks from thought leaders and practitioners. Frontier sales organizations are transforming the sales function with AI. Learn how. Few sales organizations are untouched by AI,...Read more

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