Our Leadership


Robert J. Kelly
Chairman, Sales Management Association

Robert Kelly (Bob) is chairman and founder of the Sales Management Association, a global, cross-industry professional association for sales force effectiveness leaders. Bob leads the association’s research, professional certification, and content development efforts. Bob was previously vice president of sales operations and strategy at Genuine Parts Company (NYSE: GPC), and worked previously in management consulting. He is an adjunct faculty member at the Goizueta Business School at Emory University in Atlanta, where he teaches a sales force effectiveness course to MBA students.