Resources

Traditional sales funnels have limited value in even the stablest of markets. Educated buyers often enter a supplier's sales funnel much later than expected, reducing opportunities for sellers to influence buying decisions. With the sudden onset of a global pandemic, demand and buying behavior are even more unpredictable, causing companies...Read more

Financial services and banking sectors rely on incentive compensation to drive performance and achieve growth goals. Unlike some other industries, however, financial services firms face complicated and changing regulatory requirements. Couple these regulatory requirements with rapid organic growth and substantial M&A activity, and it's easy to see why sales performance...Read more

Sales leadership faces a once-in-a-generation challenge in responding to the COVID-19 coronavirus pandemic. Past crises are instructive for showing the way forward, and for suggesting management's best course of action. Drawing on lessons from 9/11 and the Great Recession, this webcast offers a framework for optimizing leadership, management, and coaching...Read more

The dedicated conference website is now available. Join thousands of leading practitioners in sales effectiveness, sales enablement, sales operations, and sales leadership at the Sales Management Association’s first online conference. This isn’t a conference planned as an in-person event and forced to go online. Instead, we’re crafting an online experience...Read more

Sales forces face a significant challenge in keeping their salespeople well trained and up to date. This research examines how sales organizations approach this challenge, and how the best organizations do so differently than others. It identifies a range of practices related to salesperson learning and development (L&D), including the...Read more

Sales organizations and the customers they serve are quickly digitizing assets, processes, and business practices that were previously handled with physical artifacts and in-person interactions. Our recent research identifies challenges, trends, and emerging issues related to sales forces’ digitization efforts, and examines management’s priorities in guiding digitization efforts. Join us...Read more

Facing pressure to scale, sales forces often focus on consistent, repeatable sales process. In such environments, managers often overemphasize a single methodology. But in doing so they sacrifice agility at the altar of compliance, hobbling the sales organization's adaptability to changing circumstances and volatile selling environments. Join us for a...Read more