Research
The Effects of Facial Attractiveness and Gender on Customer Evaluations During a Web-video Sales Encounter 
26 March 2013
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The use of virtual environments as a support platform for demonstrating products and providing after-sales advice is today relatively commonplace. The Web-video interface represents a fundamental shift away from traditional selling atmospherics where the facial appearance of sales personnel replaces many traditional dimensions of service quality. Although salesperson attractiveness has previously been studied...Read more
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