According to the latest Sales Enablement Optimization Study from CSO Insights, the research division of Miller Heiman Group, the percentage of organizations that have a Sales Enablement function has grown by 69 percent since 2013, while only 1/3 of organizations have met or exceeded their Sales Enablement outcomes in the last two years. On top of that, only 56 percent of salespeople are meeting or exceeding their quotas.
In a changing market, ensuring sellers are effectively enabled is key to your success. But that is often easier said than done. And while many organizations have instituted a Sales Enablement function, they are still struggling through its execution. The disconnect between those who have high expectations for Sales Enablement and those who are performing the role has made the whole process extremely painful.
During this webinar, a panel of experts discuss:
- How to align the expectations and execution of your Sales Enablement function
- How to ensure your sales leaders and sales enablement roles are in lock-step
- How to apply the Sales Enablement Performance Model in your own organization
- How to understand where to begin and how to deliver
