Developing an Agile Sales Force

25 March 2021


In order to scale, sales forces must adopt a consistent, repeatable sales processes. But in doing so sales leaders often overemphasize a single methodology, stifling adaptability in order to minimize variation. This hobbles the sales organization’s ability to adapt when buyers, markets, or selling environments change.

Sales organizations must instead embrace a more flexible approach, and equip managers to lead agile sales forces capable of adapting.

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