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AI is changing the way sales organizations work, how salespeople sell, and how core functions such as sales operations and enablement support sales productivity. This session examines AI's impacts on sales forces. AI is improving efficiency and productivity, but is also expected to permanently change staffing models and organizational structure...Read more
Sales organizations are seeing incremental productivity gains from AI adoption. While significant to be sure, these impacts mostly fall short of the disruption suggested by AI’s unrelenting hype. Except when it comes to sales training. AI enabled training offers the most compelling and demonstrably value-creating application of AI for most...Read more
Sales organizations often change in response to shifting market conditions, competitive pressure, or shifts in demand or buyer preferences. Sometimes those changes rise to the level of “transformational” change, involving wholesale restructuring or strategic realignments of selling resources. In this panel, senior sales and sales operations leaders discuss their experiences...Read more
Changing the sales compensation plan is fraught with peril. Poorly thought out changes can tank morale, erode productivity, and trigger salesperson turnover. A recent Sales Management Association research reveals that firms with the most amount of sales comp program change are least likely to have effective sales compensation programs - suggesting...Read more
Sales operations is an emerging corporate function that guides and supports the sales force, for the purpose of maximizing sales productivity. This overview identifies the contributions and role of sales operations departments — how they work and what they do, and their impact on corporate sales force effectiveness. Sales operations...Read more

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