Building a Winning Performance Culture

21 September 2022


Enlightened leaders know that culture can attract, enable, and drive high performers. In sales organizations, aligning culture and accountability is a challenge, especially given today’s environment. In this webcast we explore aspects of performance-based sales cultures – their characteristics, their impact on productivity and salesperson engagement, and the managerial actions that enable them.

For leaders struggling to attract and retain salespeople in a tightening labor market, emphasizing execution, urgency, and accountability may seem counterintuitive. In fact, strong performance-based sales cultures can positively impact salesperson retention. This session suggests how to foster strong performance-based culture while avoiding pitfalls that contribute to salesperson turnover, and focusing on best practices for strengthening top-performer retention.

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