The sales force plays a critical role during the implementation stage of a new product launch. If they don't buy in, the product fails. In fact 65% of new product launches fail at a cost of billions of dollars. How can you effectively communicate new products to the sales force...Read more
Social media is changing how buyers buy, how sellers sell, and how buyers and sellers interact. This webcast explores how sales forces are harnessing social media to gain better customer insights, secure access to difficult-to-reach buyers, and foster collaborative relationships with partners. Presented by Gerry Moran, head of social media at...Read more

How To Coach, Motivate, and Incent To Exceed Sales Quotas in 2014 
8 November 2013
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Sales leadership’s planning and development efforts in the last quarter of the year will have a profound effect on next year’s performance. What considerations are essential for sales leaders planning for 2014? In this webcast we’ll review best practices for assessing current performance, leveraging supporting data, developing course corrections, and...Read more

Improving Sales Productivity: an End-to-End Approach 
3 November 2013
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Sales leaders are challenged to drive profitable sales growth in the face of a continually changing buying environment. In doing so they must align their firms' selling activities with the way customers buy; they must insure the sales force communicates value; and must make sure deals and opportunities are addressed...Read more
Sales compensation is a powerful tool for motivating and managing the sales force. But it is definitively a double-edged sword as companies that get it right enjoy significant benefit, while those who get it wrong feel material downside. Companies that manage sales compensation well also actively manage various compensation program...Read more

Research Update: Sales Performance Management Practices 
16 October 2013
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OpenSymmetry recently concluded a global study on sales performance management. The study focuses on processes, tools and reporting approaches used to enable sales organizations. In this webcast, OpenSymmetry will share results from the study, and suggest implications for sales and sales operations leadership. Topics Establishing which performance management approaches are...Read more

Managing Quotas: Separating Superstition from Fact 
26 September 2013
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In this webcast we’ll address five common management practices that govern sales performance management. We’ll debate the factual basis for each approach, and attempt to dispel unfounded, but commonly held assumptions that undermine effective management. Our presenters will examine five commonly held assertions: Quotas should be over allocated All reps...Read more