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Workshop – New Trends in Sales Performance Management

18 October 2017

Progressive firms are doing more with sales performance management (SPM) tools, which in the past often focused on incentive compensation management. Using metrics to model various territories, balance resources, and predict outcomes; implementing rewards systems that are aligned with corporate objectives and sales strategies; and offering mentoring to the sales...Read more

Conference Archives

Workshop – Location Data: Sales Analytics’ Force Multiplier

18 October 2017

Innovations in analytics, mobility, and applications are redefining what’s possible for sales organizations. Among these advancements is the use of geospatial and location data. By integrating location information into applications like CRM, firms are dramatically improving their sales team’s spatial insights into lead intelligence, customer data, and market opportunity. In...Read more

Conference Archives

Case Study – Scaling Sales Excellence at Tech Unicorn MongoDB

18 October 2017

MongoDB's sales force has grown dramatically in the ten years since its founding in 2007. Now serving over half the Fortune 500, and more than 4,300 customers in 85 countries, the firm's sharp growth trajectory is supported with finely tuned sales effectiveness solutions. This session outlines MongoDB's five pillars of...Read more

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Keynote Panel – Flipping the Sales Force: New Models for Sales Force Learning

17 October 2017

Bad teachers and bad salespeople share a similar defect: rather than engage with their audience, they lecture them into glazed stupor. In education, progressive teachers are rethinking that approach with a new paradigm called the “flipped classroom;” it has a lot to offer sales organizations similarly interested in improving both...Read more

Conference Archives

Workshop – Sales Management’s Role in Shaping Company Culture

17 October 2017

Company culture can significantly affect salesperson engagement, satisfaction, and retention. And the sales force’s perception of company culture can be heavily influenced by the first line sales manager, and their frequent, direct interactions with salespeople. In this session presenters from two different firms with strong cultures discuss company culture’s impact...Read more

Conference Archives

Case Study – Transforming Sales through Centers of Excellence at VMware

17 October 2017

Challenged with doubling its annual revenues from US$6 billion to US$12 billion in five years, VMware is retooling to better deliver sustained high growth. In this presentation, VMware’s Vice President of Global Operations provides an in-progress look at this transformative initiative, focusing on the firm’s efforts to drive sales force...Read more

Conference Archives

Panel – Taking the Babble Out of Sales Enablement

17 October 2017

Heard of “sales enablement?” It’s a term cooked up by technology vendors a decade or so ago, hoping to add sizzle to content management solutions – platforms that distribute marketing content to, and through, sales forces. Distributing content might not be the sales force’s most urgent issue to solve, but...Read more

Conference Archives

Keynote – Accelerating Growth Through Faster Knowledge Sharing at Nuveen

17 October 2017

In this session, Nuveen’s Joy Crenshaw, managing director and head of sales development, shares how Nuveen is arming its sales force with timely, salient insights from internal thought leaders and peers in the field. Employing an agile, sales-centric approach, Nuveen uses mobile-enabled video sharing to put learning in the sales...Read more

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Workshop – New Trends in Sales Performance Management

Workshop – Location Data: Sales Analytics’ Force Multiplier

Case Study – Scaling Sales Excellence at Tech Unicorn MongoDB

Keynote Panel – Flipping the Sales Force: New Models for Sales Force Learning

Workshop – Sales Management’s Role in Shaping Company Culture

Case Study – Transforming Sales through Centers of Excellence at VMware

Panel – Taking the Babble Out of Sales Enablement

Keynote – Accelerating Growth Through Faster Knowledge Sharing at Nuveen

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